11th April, 2016 |

The Nile Ritz-Carlton, Cairo

Complimentary IEP Workshop

IDC’s IT Executive Programs consist of a family of research programs intended to help today’s time-constrained technology professionals make more effective technology decisions.

The program offers actionable and timely fact-based research that will assist technology professionals in mitigating technology risks, maximizing the effectiveness of IT investments, identifying and capitalizing on new opportunities, and creating solutions that are aligned with your organization’s business objectives.

Our comprehensive portfolio is skillfully curated and promptly delivered to meet each individual client’s customized needs. We provide the data and due diligence to ensure that it is always relevant.

Based on the excellent feedback received last year, we are pleased to announce that IDC would be repeating these informative workshops again in 2016 based on new topics and themes.

Click here to know more about IEP http://www.idc.com/itexecutive

IEP Workshop 1

Cloud Hosting Strategies: Changing IT's Competitive Position

Stephen Elliot

Vice President Research - IDC

Cloud is a much bigger issue than simply an evolved efficient hosting option providing cost advantages. It presents radically new hosting options which offer quantum improvements in flexibility, adaptability and scalability – enabling organizations to develop new offerings, new business models, and with net new cost structures – all impacting the overall competitive landscape. This workshop will address in the following questions:

  • What is the cloud hosting contribution to the enterprise's new products and new business models?
  • How does cloud hosting empower great business flexibility, adaptability and scalability?
  • What is the pivotal role of cloud hosting in improving IT's competitive posture in brokering, integrating and orchestrating new IT business services?

IEP Workshop 2

Enterprise Mobility: Dealing with a Magnificent IT Disruption

Mike Jennett

Vice President of Reasearch - IDC

Mobility is the most visible part of the disruption of the 3rd Platform. As this consumer phenomenon moves into the enterprise world, users are expecting no less from their business apps than what they get with their consumer mobile experience. To harness the possibilities of mobile, IT leaders must realize how critical enterprise mobility is for their business, market, and industry. This workshop will address in the following questions:

  • What is the impact on IT of mobility trends that are driving the surge in “anytime-anywhere” business initiatives triggered by BYOD, distributed work and customer centricity?
  • How are the demographic shifts to younger and mobile-savvy customers redefining IT support for business applications that enable collaborative and interactive work platforms?
  • How can IT mitigate risk when demands of usability circumvent onerous security provisions?

About IDC

IDC is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. IDC helps IT professionals, business executives, and the investment community makes fact-based decisions on technology purchases and business strategy. More than 1,000 IDC analysts provide global, regional, and local expertise on technology and industry opportunities and trends in over 110 countries worldwide. For more than 51 years, IDC has provided strategic insights to help our clients achieve their key business objectives. IDC is a subsidiary of IDG, the world’s leading technology media, research, and events Company. You can learn more about IDC by visiting www.idc.com


For the Middle East, Africa, and Turkey region, IDC retains a coordinated network of offices in Riyadh, Casablanca, Nairobi, Lagos, Johannesburg and Istanbul, with a regional center in Dubai. Our coverage couples local insight with an international perspective to provide a comprehensive understanding of markets in these dynamic regions. Our market intelligence services are unparalleled in depth, consistency, scope, and accuracy. IDC Middle East, Africa and Turkey currently fields over 125 analysts, consultants, and conference associates across the region.